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Popular newspapers: And the lesson for nationalist newspapers/portals

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Hindustan Times, The Hindu, Indian Express are some of the major players in print media industry. People who are aware of their origins and narrative have no doubt about their agenda. Tracing their origins from the pre independence times, these newspapers were directly or indirectly associated with the Indian National Congress, Communists and other left wingers. A more detailed insight can be found by tracing their reporters through various social media platforms and offline modes. Most of the opinions or editorials in these news laundries are penned down by the similar left ideologists. When others pen down opinions, they often have a disclaimer, “views expressed in this article are personal”.

How, even after so much hatred towards the existing foundation of Hindus and Bharat, these MSM giants still find a popular readership apart from the new venom spreaders, the Wire, Quint, etc. Even after so much bias, how they still hold the flag of “responsible journalism”?

There is no independent organization that can rate the credibility of any print media whether paper or digital. Only, their readership and reach is the scale for that. English newspapers are generally expensive than their Hindi or local language counterpart. These papers are generally read by elites and the students preparing for competitive exams. Newspapers and digital portals in local language are generally preferred for knowing the news important at the district or state level, which often directly affects the interest of common citizens.

English newspapers especially The Hindu has fame for aiding the preparation of UPSC Civil Services and other top government exams. Whether you agree with their agenda or not, it has acquired a cult status of “must for toppers”. Civil services are still one of the most lucrative dream jobs for the majority of Indians coming from middle and lower classes. The special respect for the post of District Collector is well known, also they have fancy powers, these two things in combination make preparation for civil services a must battleground for people in lower strata of society.

The existing fame makes lakhs of aspirants every year to purchase newspapers worth >300 rupees per month in order to achieve their lifelong dream. This lakhs of readership results in a wide reach of these papers and hence getting advertisements worth in crores is an easy task. To slightly tip the scales in their favor, these papers have a dedicated section covering the necessary topics of mains paper in a disguise. Since topics for Civil Services syllabus in these newspapers are not direct, and they are mostly the only source for aspirants to connect to the outside world, they usually fall for their hidden anti-Hindu and anti-India agenda.

Even a nationalist youth, who starts preparing for government exams reads these newspapers, and often his ideology is shaped by these vicious propagandists. The only way nationalist newspapers and news portals can take down their propaganda is they start a UPSC corner. The UPSC corner must include various topics from history, geography, economy, politics, international relations, environment, etc. To make their articles “intellectual” sounding, it is a must to not directly arrive at the topic and use a thesaurus in every 2nd sentence.

The only way to have an impact on people across the whole country and even abroad is to have a wide viewership. It is the only way to higher revenues and the status of “credible” journalism. And in the current scenario, the presence of UPSC material is a must.

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